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Official F1® Licensed Partner
Guaranteed Authenticity
Features
- Choose your message, add it to checkout, secure your square
- F1 Authentics will print your name on the flag
- The flag gets delivered to the chosen race
- Chequered Flag is waved to signal the race winner
- Often the Flag is waved by a VIP
- The flag is returned to us following the race
- We hand cut each square and present in new acrylic design, along with a photograph specific to race it was waved at taken by a professional F1 photographer
- This product will also feature a hologram to guarantee authenticity
- 26 cm × 25 cm × 9.5 cm
Product Note
We cannot offer refunds or exchanges on personalised items. Please ensure your details are correct before checkout. Please be aware that we cannot guarantee that your name will be visible in the final photo – this is because the flag is double-sided and therefore, we cannot control where your name will be when being waved. We cannot guarantee which coloured square you will receive. Please note that full driver names, phone numbers and inappropriate language are strictly prohibited. Any failure to comply with these disclaimers will result in the billing name on the order being added to the flag by default. Product video is for educational purposes only.
F1® Personalised Flag Process
Step 1
Personalise Your F1® Flag
Enter your chosen name or message, add the product to your basket, and checkout.
Step 2
The Flag Is Used on Race Day
Your official race-day flag is waved as the winner crosses the finish line.
Step 3
Handcrafted Into a Collector’s Piece
After the race, the used flag is professionally cut and prepared for display.
Step 4
Your personalised F1® Memorabilia
Your personalised display creates a lasting connection to race day.
A Race Day Moment Like No Other
The Chequered Flag
On race day at the 2026 São Paulo Grand Prix, the chequered flag will do more than signal the winner. It will carry your chosen name or message as it becomes part of one of Formula 1®'s most historic and emotionally charged race weekends.
Interlagos has played host to some of the sport's most memorable victories, championship-deciding moments and dramatic finishes. Now, you can own a personalised section of the very flag that will be waved as the winner crosses the finish line at the São Paulo Grand Prix.
After the final lap, the race-day flag is returned, hand-cut and professionally presented alongside official race photography, creating a unique piece of memorabilia that connects you directly to the moment the winner crossed the line.
WHY CHOOSE PERSONALISED FLAG
- Be connected to the winning moment.
- Limited to just 160 spaces per flag.
- Hand-cut and professionally displayed.
- Authenticated by F1 Authentics
This is more than a keepsake. It is a personalised memento of the passion, drama and atmosphere that make Interlagos so special, created for fans who want to feel part of race day long after the celebrations have ended.
Upcoming F1® Races for Personalised Flags
F1® Chequered Flag FAQs
Can I personalise the Formula 1® flag?
Yes, customers can add a chosen name or message which will appear on the chequered flag used during the 2026 British Grand Prix weekend.
Is the flag used during the actual race weekend?
Yes, the chequered flag is waved as the winner crosses the finish line during the British Grand Prix 2026.
Will I receive a real piece of the flag?
Yes, each display includes an authentic hand-cut section from the race-day chequered flag.
Is this official Formula 1® memorabilia?
Yes, F1 Authentics is a Formula 1® Licensed Partner, guaranteeing authenticity.
Will my name definitely be visible in the final race photo?
Due to the flag's movement and double-sided nature during use, visibility in the final race imagery cannot be guaranteed.
Can I choose the colour or position of my flag square?
No, each section is hand-cut from the authentic race-used flag, meaning colours and placement will vary.
Can I return or exchange a personalised order?
As this is a personalised product, refunds and exchanges cannot be offered once your order has been confirmed.
What should I avoid including in my message?
Full driver names, phone numbers, and inappropriate language are prohibited. Orders failing to comply may default to the billing name provided at checkout.